Alcohol-free

Before alcohol, there is flavour.

I come from table-grape country. Long before whisky, rum or gin caught my interest, the first thing I learned to taste was fruit.

In a glass, that's still what I look for first: flavour, character, something to discover.

With or without alcohol, my expectations are ultimately the same.

A gin should let its spices and botanicals speak. A lemon liqueur can't just taste of sugar and lemon. A sparkling wine needs enough substance to stand on its own.

Alcohol-free doesn't mean story-free.

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